Brief: Parenting is a full-time job. Children can be a great source of joy, yet they can also present challenges where as a parent, you may feel out of your depth. The "No Worries" program specifically addresses children's fears and anxieties and focuses on how you, as a parent, can best support your child in overcoming them. In collaboration with experienced psychotherapists, the program equips parents with practical techniques and strategies to help not only their children but also themselves.

Objective: To create a visual identity for a new brochure, which includes tasks, presentations, and questionnaires for the "No Worries" program by the National Institute of Mental Health.

Design Solution: The design reflects the soothing and supportive nature of the program. The color palette is calm and reassuring, utilizing soft blues and greens that evoke a sense of tranquility and safety. The layout is clean and organized, designed to be accessible and engaging for parents seeking information and support. 

Outcome: The visual identity and brochure design have been well-received by clients and program participants alike, contributing to a higher engagement rate in the program. The design successfully communicates the essence of the "No Worries" program and aids in making the psychological support more approachable for parents.

For more information about the program and other activities by the National Institute of Mental Health, visit www.dzda.cz.